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(Journal Article) |
Journal of Marketing 68 (3): 48-62 (2004)
Geographic patterns in customer service and satisfaction: An empirical investigation.
V Mittal
,
WA Kamakura
,
R Govind
Notes
[Original String]:
Mittal, V., Kamakura, W. A., & Govind, R. 2004. Geographic patterns in customer service and satisfaction: An empirical investigation. Journal of Marketing, 68(3): 48-62.